Keynote speaker · Capability Architecture · AI-era transformation

Keynotes on Capability Architecture in the AI era

Deana Nannskog helps leaders make sense of AI, skills transformation and organisational change - and translate ambition into the repeatable capability to create value under changing conditions.

Keynotes · Executive sessions · Masterclasses
Available in English and Swedish · Based in Sweden · International bookings

Capability ArchitectureAI transformationSkills transformationInnovation capabilityFuture of work

International keynote speaker

Based in Sweden · Available worldwide

Available for

  • Keynotes
  • Panels
  • Masterclasses
  • Executive sessions

Featured keynote topics

  • Capability Architecture in the AI Era
  • Skills Are Not an HR Project
  • Innovation Capability Is Not Innovation Activity

Founder & CEO, Kin Innovation Agency. Global capability work across 177,000 employees and 32 countries at Ingka Group (IKEA).

Enquire about speaking
Deana Nannskog on stage delivering a keynote at PowerToHR
Deana Nannskog presenting at Open Innovation Arenas, Saab Lund, May 2026

Recent stages include PowerToHR and Open Innovation Arenas at Saab, Lund.

Deana Nannskog is a Swedish keynote speaker, strategist and founder of Kin Innovation Agency. She helps leaders turn AI ambition, skills transformation and organisational complexity into repeatable capability and value.

Her work is grounded in enterprise-scale experience from global skills, employer branding and capability transformation work across Ingka Group/IKEA, as well as advisory and speaking work across business, academia and public sector.

Deana is known for developing Capability Architecture as a practical discipline for helping organisations connect strategy, work, people, systems and value. Read more about Deana.

Book Deana for a keynote, masterclass or executive session

Deana is booked by conference organisers, executive teams, HR and Future of Work leaders, innovation forums and transformation communities looking for a sharper way to discuss AI, skills, organisational capability and the future of work.

Best fit for

  • AI transformation summits
  • HR and Future of Work conferences
  • Leadership offsites
  • Innovation and ecosystem forums
  • Skills-based organisation events
  • Executive education and university-industry gatherings
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Keynote topics

Three primary keynote offers. Each is tailored to the audience, sector and strategic context.

01
AI Transformation

Capability Architecture in the AI Era

From AI activity to repeatable organisational capability

For leadership teams and conferences facing a familiar problem: AI activity is increasing, but business value is still unclear.

Most organisations are not short on AI initiatives. They have pilots, tools, governance, strategies, training and experimentation. But activity alone does not create capability.

This keynote introduces Capability Architecture as the missing layer between AI ambition and business value. It shows what organisations must connect - strategy, work, people, systems, skills and feedback - to move from scattered experimentation to repeatable value creation.

Best for

AI transformation summits, leadership events, digital transformation gatherings and organisations moving from AI experimentation to real value.

Capability ArchitectureAI transformationOrganisational capabilityFrom activity to value
02
Skills & Workforce Transformation

Skills Are Not an HR Project

Why skills are strategic infrastructure in the AI era

For HR, Future of Work and transformation audiences facing a familiar challenge: skills are becoming more important, but also harder to connect to real business value.

Skills are often managed as a taxonomy, a platform project or an HR process. But in the AI era, skills are part of how organisations understand work, mobility, learning, workforce planning and future capability.

This keynote shows why skills transformation only creates value when skills are connected to strategy, roles, work, technology and business outcomes.

Best for

HR, People & Culture, Future of Work, HR tech, learning, workforce planning and skills-based organisation events.

Skills transformationFuture of workSkills-based organisationsWorkforce transformation
03
Innovation Capability

Innovation Capability Is Not Innovation Activity

How organisations build the system ability to turn uncertainty into value

For innovation, ecosystem, public sector, university-industry and transformation audiences asking why more innovation activity does not always create more value.

Many organisations run labs, hackathons, accelerators, pilots and open calls. These activities can be useful, but they are not the same as innovation capability.

This keynote explores how organisations build the system ability to turn uncertainty into repeatable value - and why real innovation capability depends on strategy, leadership, culture, governance, learning and ecosystem conditions.

Best for

Innovation forums, university-industry events, public sector gatherings, ecosystem conferences and cross-sector leadership audiences.

Innovation capabilityOpen innovationEcosystemsOrganisational capability

Additional formats

Capability Architecture & Change

The missing layer between strategy and execution

Many transformation efforts create activity without lasting value. Leaders launch programmes, tools, workshops and change initiatives, but the organisation still struggles to do what the strategy requires.

This keynote introduces Capability Architecture as the leadership discipline of designing what the organisation must become able to do, where that capability lives, and which conditions make it possible to repeat.

Best for

Executive offsites, transformation conferences, leadership teams and organisations moving from ambition to execution.

AI Transformation

From AI ambition to organisational capability

Most organisations are not short on AI ambition. They are short on the organisational capability to absorb, govern and act on it.

This keynote helps leaders understand why AI value depends on more than tools, pilots and policies. It depends on human judgement, data foundations, trust, decision-making, learning loops and the conditions that make responsible use possible in everyday work.

Best for

AI conferences, technology summits, leadership events and organisations moving from AI experimentation to real value.

Experience and background

Deana Nannskog is Founder and CEO of Kin Innovation Agency. She brings enterprise-scale experience from global skills, employer branding and capability transformation work at Ingka Group/IKEA, across 177,000 people and 32 countries.

Her work focuses on how organisations build the capability to turn strategy, technology, skills and innovation into repeatable value.

Read more about Deana
Founder & CEO, Kin Innovation Agency
Global skills and capability work across Ingka Group/IKEA
Background in social psychology, organisational learning and workplace learning
Developer of innovation capability systems aligned with ISO 56000
Keynote speaker on Capability Architecture, AI transformation, innovation capability and skills

What people say after the keynote

"

Deana has a unique gift for challenging traditional business models. She expertly highlighted the trap many organisations fall into: confusing high levels of activity with actual impact.

Jan Freygang

Talent Acquisition Specialist, Just Eat Takeaway.com

After Deana's PowerToHR keynote

"

Deana delivers her keynote in an engaging, convincing and mesmerising manner. The audience was left with no doubt over what needs to change.

Larisa (Murtic) Halilovic

Leadership Development Consultant, Executive Trainer & TEDx Speaker

After Deana's PowerToHR keynote

"

Listening to Deana speak is intellectually stimulating and thought-provoking, but she also brings empathy, attention and energy to the stage.

Ida Manko

Recruiting Manager, Siemens Advanta

More reflections available on request. View all reviews

Masterclasses and executive sessions

Some topics need more than a keynote. Deana also designs masterclasses, executive sessions and facilitated conversations where leaders and teams apply the thinking to their own strategic context.

Common themes include ethical AI, future of work, capability architecture, skills-based transformation, innovation capability and organisational learning.

View selected masterclasses

Featured masterclass

Capability Architecture as a Leadership Discipline

A practical executive session for leaders who need to move from strategic ambition to repeatable capability.

Participants work with the space between strategy and execution: what the organisation must become able to do, where capability lives, which conditions make it possible, and how to create feedback loops that show whether capability is actually growing.

Best for

Senior leaders, HR leaders, transformation teams, strategy teams and organisations moving from ambition to execution.

Capability ArchitectureStrategy executionLeadershipConditions for agencyValue creation
Upcoming
Coming upKeynote

AI Collective Keynote

3 June 2026

Capability Architecture in the AI era - moving from AI activity to repeatable organisational capability and value.

Recent speaking
Panelist28 May 2026AI Collective, Sweden

AI Collective Panel

AI as an organisational capability question - from data readiness and responsible sharing to open innovation and ecosystem value.

Organised by AI Collective

"

AI activity is not AI capability. What matters is the organisational conditions for repeatable value.

Speaker21 May 2026Saab, Lund, Sweden

Open Innovation Arenas - AI and Future Capabilities

A session on Capability Architecture in the AI era, and why technology layers are not enough when organisations need capability layers.

Organised by OpenXLab and Zenit Design

"

The winners will not be the ones with the most AI tools. They will be the ones with the strongest capability architecture.

Common questions

Answers to the questions organisers and event planners most often ask before booking a keynote speaker in Sweden or internationally.

Interested in booking Deana for your event?

Planning a conference, leadership event or internal transformation session? Let's start with a short conversation about your audience, your context and what you want people to leave with.

Enquire about speaking